Tina Bass is a Senior Lecturer within the department of Strategy and Applied Management, Coventry University Business School. Over the last fifteen years she has successfully developed and delivered teaching materials at every level within Higher Education and is currently leading on undergraduate modules in ‘Career Development’ and ‘Managing Business Responsibly’. Her research interests lie in the Scholarship of Teaching and Learning (SoTL) and particularly the teaching of business ethics. She is currently the Academic Conduct Officer for her department with responsibility for addressing issues of academic dishonesty and plagiarism.