Dr. Vesna Damnjanovic, Co-Editor and member of the International Advisory Council for the Marketing Profession (IACMP), is an Assistant Professor and Head of Marketing management and Public Relations Department of the Faculty of Organizational Sciences. She teaches on undergraduate and master studies. She published many research papers and case studies in the field of Marketing and Sales management and her research activities contributed to the successful outcome of several international conferences. She finished Professional Postgraduate Diploma in Marketing at the Chartered Institute of Marketing UK. Vesna also provided International lectures at faculties in Slovenia, Turkey, Austria and Macedonia. She is a member of IACMP of the International Institute of Marketing Professionals and Member of International Advisory Council for the Marketing Profession of the International Institute of Marketing Professionals, representing the SERBIA. Vesna is Editorial Advisory Board member on Emerald Emerging Markets Case Studies (EEMCS) from June 2010. She is Country Director for Serbia of EuroMed Research Business Institute in Cyprus. Her research interest includes:, Market Strategy in Emerging markets, Destination Branding and Sales Management.